Welcome to the newest way to shop for underwear.
For just $10 and free shipping you can also join everyone's favorite undie crew.
Feel free to swap between styles monthly -- skip or cancel at anytime.
Your subscription, your way.

How It Works

Choose your undie style + size.

Don't worry, you can change at anytime.

Add on to your upcoming order for a one time purchase.

PS: Member Discounts $$

Free shipping + flexible customizations.

Cancel or skip at anytime.

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See Past Bags

Past Bags

Here is a little of what you missed in our past months collections. Once you are a member you unlock member pricing. Welcome to the crew babe!

November 2021 Edie Set
November 2021 Never Thong
October 2021 Matching Set
October 2021 Always Thong
August 21 Never Thong Bag
August 21 Always Thong Bag
August 21 Lennon Set
July 21 Never Thong Bag
July 21 Henery Set
June 21 Mix It Up
June 21 Nicolette Bralette
May Novah Set
April Mix it Up
May Frankie Set
March
April Set
Bella Bralette
March
February
January
December
November
October
December
September
April
July
August
June
May
March
February
January
November
October
September
July
August
June
May
February
January
April
March
November 2021 Edie Set
November 2021 Never Thong
October 2021 Matching Set
October 2021 Always Thong
August 21 Lennon Set
July 21 Never Thong Bag
July 21 Henery Set
June 21 Mix It Up
April Mix it Up
May Frankie Set
March
April Set
February
January
December
November
September
April
July
August
March
February
January
November
July
August
June
May
April
March

Sign Up Today And Snag Our January Collection

Join the crew today to get early access to exclusive collections at special member pricing.

Unlock Member Exclusives

Sneak peek of what you can grab once you join the crew.

Why BootayBag?

Flexibility

Unlike other subscriptions, you’re in total control. Your order processes on the same day every month. You can swap, skip, cancel, or add more (with member discounts) at any time.

Goodbye Surprises

As a member, you’ll get a first look into the monthly collection so you can see exactly what you'll be receiving in your next bag.

Women For Women

We get you because we are you. We feel strongly that comfort, flexibility, and affordability should be part of your underwear shopping experience.

Our One For One Program

With every first purchase, we donate a pair of undies to a woman in need. We believe every woman deserves to feel comfortable, sexy, and empowered.

Happiness Guarantee

If you aren’t 100% satisfied with your order reach out to our care team and we will make it right. We always do our best to take care of our babes.

Why BootayBag?

Bootaybag
Elly

A love letter from Elly

BootayBag is a passion project run by an all-women team who are collectively on a mission to change the way you shop for underwear. I know I am not alone when I say that going to the mall and digging through underwear sale bins is as inconvenient as it is awkward.  

You might be wondering "Why do I need new undies every single month?"...and maybe you don't. Butt* that's why we're flexible and cater to you. Think of your BootayBag subscription as a treat for yourself, your way, when you want it. Once you become part of our crew you will have full access to not only your member exclusive pricing (we love a free shipping moment), but also early access to the monthly style drops so you always know what to expect in your monthly bag. Don't like it? Swap it. Love it? Add more. Drawers full? Skip it.

Your monthly BootayBag is affordable, flexible, and convenient. Everything those semi-annual sales are not. Not to mention, our happiness guarantee ensures you love what you're sliding into always, no matter what.

Welcome to the crew babe, we're lucky to have you.

- Elly Watch Elly In The Tank
Shark Tank

Frequently Asked Questions

Text Us! Text BBHELP to 833-377-8140

  • Size Guide

    Our Happiness Guarantee has you covered if the sizing isn't quite right. Find more details in our FAQ below

  • Happiness Guarantee

    Did you know we have a Happiness Guarantee?

    Our products make us happy, and we want them to make you happy too! If you aren’t 100% satisfied with your order, we want to make it right. Whether that means a replacement or finding something new for you to love, we’ll always do our best to take care of our babes.

  • What Will Come in my BootayBag?

    Each month we curate a new monthly collection that includes 2 thongs, 2 cheeky undies, and a handful of limited edition items (like our monthly featured bralette!).

    4 Pairs Subscription :
    (Best Value!) Features all 4 pairs
    2 Pairs Subscription:
    Available in Mix It Up, Never Thong and Always Thong
    1 Pair Subscription:
    Available in Never Thong and Always Thong

  • When Will I Receive my First Bag?

    After you've purchased your subscription, we will send you notification via email once your order has shipped. Orders purchased before our monthly processing date will go out with current subscription orders. Orders purchased after our monthly processing date will ship out in 3 business days.

    FYI, first time orders will only show in your Purchase History

  • How Do I Update my Subscription?

    You have the flexibility to customize your subscription based on your preferences each month.

    Want to try a new style or size? Need more undies this month? Simply log in and view your subscription under the Subscription tab. There, you'll see the option to Swap or Change Size.

  • General Shipping Info

    Subscriptions
    After monthly processing, we take 2-3 days to pack all orders. Once shipped, we will notify you via email. You can log into your account to see up to date tracking of your bag. Most orders arrive within 10 days after being shipped.

    One Time Purchases
    After you complete your purchase, we will notify you via email once your order has shipped. Most orders arrive within 10 days after being shipped.

  • How Can I Earn Rewards?

    Easy, babe!

    You can earn points by referring friends, making purchases or engaging with us on social media!

    Use your points to redeem for discounts, free undies & bralettes or other BB items (our socks are a member favorite!)

    Best part? We reward our babes for sticking with us by placing you in different "tiers" based on your total amount spent. Higher Tier = More Points Earned. Check out the Rewards Tab in your account to see how many points you have and to learn more!

  • Returns/Exchanges

    We want you to love your products from BootayBag. While we don't accept returns due to the intimate nature of our products, we have you covered with our Happiness Guarantee. Check out our FAQ on this to learn more.

    Please note. We want to get your order to you ASAP so once an order is placed it can not be cancelled.

On the Gram @bootaybag

What our babes are saying

Love My Undies!

I love this subscription! The underwear is cute, comfy, and high-quality, the customer service is amazing and so responsive, and the community is uplifting. Not to mention it's very flexible so you can change or skip each month.

- Sara D.
What our babes are saying

Best. Sub. Ever.

"This is the best thing I have ever signed up for! Undies delivered to your door monthly that are adorable and an amazing qualilty! I’ve told all my friends!!!"

- Courtney A.
What our babes are saying

Loyal BootayBag Babe

"I’ve been a member for almost four years now and I have never had a bad experience with BootayBag! It saves you from having to awkwardly buy sexy undies in the store and keeps things private and low key. Loyal customer right here!"

- Anna H.
What our babes are saying

Affordable + Convenient

"I LOVE Bootaybag! The undies and matching sets are so cute and flattering. It’s more affordable and convenient than buying lingerie elsewhere, and super fun to have something to look forward to every month!"

- Shannon
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Contact Us

Thanks, babe!

Someone from our customer care team will follow up soon.

Send Another Message

Frequently Asked Questions

Text Us! Text BBHELP to 833-377-8140

  • Track My Bag

    Oops- BB HQ has a small delay in getting out orders for January. We will email tracking as soon as possible. XO

    You can track your bag right within your customer portal! On the Subscription tab we have an active tracking bar to show you where your order is.

    If you are looking for more details click here or track on USPS directly.

    Please note, once shipped there is a 3-5 day black out period where your tracking will not update. Once scanned in the US, tracking will update regularly.

    Most orders arrive within 10-13 days.

  • Happiness Guarantee

    Did you know we have a Happiness Guarantee?

    Our products make us happy, and we want them to make you happy too! If you aren’t 100% satisfied with your order, we want to make it right. Whether that means a replacement or finding something new for you to love, we’ll always do our best to take care of our babes.

  • What Size Should I Order?

    Our Happiness Guarantee has you covered if the sizing isn't quite right. Find more details in our FAQ below

  • How Do I Update my Subscription?

    You have the flexibility to customize your subscription based on your preferences each month.

    Want to try a new style or size? Need more undies this month? Click on the Subscription tab above, there, you'll see the option to Swap Style or Change Size.

  • Shipping

    Oops- BB HQ has a small delay in getting out orders for January. We will email tracking as soon as possible. XO

    After processing, we take 2-3 days to pack all orders. Once shipped, we will notify you via email and provide a tracking link. There will be a 3-5 day delay once tracking is received before it starts updating. Most orders arrive within 10 days once tracking is active.

  • How Can I Earn Rewards?

    Our Rewards program is currently being revamped and will be back later this month.

    Easy, babe!

    You can earn points by referring friends, making purchases or engaging with us on social media!

    Use your points to redeem for discounts, free undies & bralettes or other BB items (our socks are a member favorite!)

    Best part? We reward our babes for sticking with us by placing you in different "tiers" based on your total amount spent. Higher Tier = More Points Earned.

  • Returns/Exchanges

    We want you to love your products from BootayBag. While we don't accept returns due to the intimate nature of our products, we have you covered with our Happiness Guarantee. Check out our FAQ on this to learn more.

    Please note. We want to get your order to you ASAP so once an order is placed it can not be cancelled.

  • When Will I Receive my First Bag?

    After you've purchased your subscription, we will send you notification via email once your order has shipped. Orders purchased before our monthly processing date will go out with current subscription orders. Orders purchased after our monthly processing date will ship out in 3 business days.

    FYI, first time orders will only show in your Purchase History

Sneak Peek

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The Aspen Bralette

Matching Bottoms:

The Aspen Short found in Limited Edition

The Inspiration

Crafted in a supersoft, stretchy fabric that retains its shape, the Aspen Bralette is the perfect addition to your cozy wardrobe capsule. Aspen’s cropped cut and body-conscious design compliments your figure. With Aspen’s relaxed style, she’s the perfect matching set to wear on a self-care sunday (or literally any day of the week).

The Deets

All-over teddy-bear material is super soft to the touch!
Sheer lining added in front for optimized comfort (no nipples showing).
Fit: Unpadded, Pullover
Material: Polyester/Acrylic

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The Aspen Short

Found In Limited Edition:

4 Pair, Mix It Up, 1+2 Pair Always Thong, Matching Set

The Inspiration

The short plus top is our new favorite work-from-home outfit sure to keep you warm and comfortable in our stretchy and fuzzy fabric! These shorts are ready to move with you all day long while still retaining their shape! Not only perfectly made for winter weather by the fireplace, but will be a go-to set when summer rolls around again. Aspen is the soft essential set designed for fashion-forward lounging!

The Deets

Elastic waistband and drawstring allow for a custom fit while still prioritizing comfort.
All-over teddy-bear material that is super soft to the touch.
Inseam length: 3.5 inches

Material: Nylon/Spandex

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The Esme Bralette

Matching Undies Found In:

Esme Cheeky found in 4 Pair, 2 Pair Never Thong, Matching Set

The Inspiration

Heart it, love it. The Esme bralette is perfect to get you in the mood this Valentine's day! Esme’s sheer beige mesh with a heart pattern overlay is polished with a thick lace trim detail around the bust and adjustable shoulder straps. Heart pattern is fun and playful and matches with the Esme cheeky for a fun and flirty Valentine’s ‘fit!

The Deets

Double-lined sheer beige mesh
Adjustable shoulder straps

Fit: Adjustable Shoulder Straps/Unpadded
Material: Nylon/Spandex

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The Esme Cheeky

Found In:

4 Pair, 2 Pair Never Thong, Matching Set Fit: Mid-High Rise

The Inspiration

Go ahead, show a little cheek! The Esme Cheeky retains just enough coverage to still be considered a bikini, but with extra style and flair. A mix of mesh and powermesh blends comfort and style together, while the elastic strap waistband provides that perfect fit. This matching set is simple and sweet for a galentine’s sleepover or a fun Valentine’s date night.

The Deets

Delicate sheer mesh for all-day comfort and breathability.
Ultrasoft thin, elastic waistband that hugs you without digging in.

Fit: Mid-High Rise
Material: Nylon/ Spandex/ Cotton Gusset

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The Carla Bralette

Matching Undies Found in:

Grace Cheeky: 4 Pair, Mix It Up, 1+2 Pair Never Thong

The Inspiration

The Carla bralette drips with romance. This sexy, sleek design features lace cups, elastic bust band, spaghetti shoulder straps, and button loop closure in front, the Carla supports and flatters all shapes. The Carla is made in our soft, breathable micro mesh fabric, which feels like a second skin.

The Deets

Single-lined, see-through lace cups (*Butt.. we might just be wearing her as a top!)
New Button-and-loop front closures.

Fit: Fit: Unpadded/ Adjustable Straps/Pullover or Button Up front.
Material: Nylon/Spandex

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The Grace Cheeky

Found In:

4 Pair, Mix It Up, 1+2 Pair Never Thong

The Inspiration

Our Grace Cheeky Bikini is a reinvented classic. Featuring delicate floral embroidery front, and a sexy single-lined mesh bootay, the Grace Cheeky bares it all! She’s a super sexy cheeky that may just be our new favorite!

The Deets

Ultra-comfy elastic waistband straps will stretchy and stay put!
Microfiber power mesh made for breathability.

Fit: Mid-High Rise
Material: Nylon/ Spandex/ Cotton Gusset

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The Alia Thong

Found In:

4 Pair, 2 Pair Always Thong

The Inspiration

The Alia thong will be the sexiest undies in your drawer. She’s a jewel-toned g-string thong with lace front detail. With her adjustable waistband straps made of our soft elastic material, you’ll be hoping everyday is Valentine’s Day.

The Deets

Adjustable g-string thong has our signature ultra-comfy adjustable straps and gold hardware
Double-lined lace and powermesh front


Fit: High Rise
Material: Nylon/ Spandex/ Cotton Gusset

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The Harper Thong

Found In:

4 Pair, Mix It Up, 1+2 Pair Always Thong

The Inspiration

With clever design, comfort, and quality details, the Harper thong is sure to become one of your favorites. She’s buttery soft and has a stretch lace waistband that won't dig in or lose its shape. Strikingly simple and wonderfully versatile, the Harper pairs perfectly with our Latte Bella Bralette!

The Deets

These undies are made of a special fabric blend that feels like silk, but has the durability and shape-holding power of microfiber.
Lace waistband lays flat under any outfit!

Fit: Mid-Rise
Material: Rayon/ Spandex/ Cotton Gusset

FILTER IMAGES BY SIZE:

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New Collection Coming Soon

Stay tuned for our newest BootayBag collection!

Countdown until launch

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Want to be notified of monthly drops?

Text BOOTAY to 833-227-8815
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Tell Us What You Think

Now that you’ve got those undies, we’d like to know how we did!

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