Slide out of those old undies for $13/month.
Say hello to the answer to all your underwear problems.
Cute undies, every month.
Laundry, who??
Undies you want AND need
in your drawer.
How it works
Build your bag
It's simple - choose your size and style preferences and we'll do the rest! Get your faves undies shipped free to your door every month!
Keep Up With Us
Follow us on Instagram for an exclusive look into your monthly bag. We'll also treat you to some BTS you don't want to miss!
Make It Yours
We make it easy for you to skip, change, and add more to your monthly bag in your customer portal. Trust us, you'll want to add more!
Member Perks
Access to super-limited, new styles monthly, only available to members.
Past bags
October
September
August
July
June
May
April
March
February
January
December
November
October
September
August
November
October
September
August
July
June
Build Your BootayBag
A love letter from Elly + the amazing women behind the brand
BootayBag is a passion project by real women (for real women) who hate digging through mall sale bins for their undies.
The idea behind the brand was to fix the lack of affordability and convenience in the underwear shopping process. You know, that ‘real life shit’ us women shouldn’t have to deal with. The point here is: We get you. We ARE you. We are building and growing a brand that is for YOU.
In addition to providing your monthly treat, we’ve built a safe space on social media where we hope you’ll engage with us and each other! We want to hear from you! Don’t be afraid to use this space to not only vote and give feedback on your favorite styles and more, but to lift each other up and feel empowered to ‘shake what your mama gave ya’! We have an ‘absolutely not’ policy towards hate or shaming in any way.
We’re so lucky to have such a strong community of women behind the brand! We’re talking about all you babes following and supporting us, and also our all (and small) female team!
We hope our monthly brown bag reminds you that WE SEE YOU and you deserve to treat yourself. Thank you for believing in us. We can’t wait to continue this journey together and show you what’s coming!
We want you to ask questions
HOW DO I CREATE A SUBSCRIPTION?
CAN I UPDATE MY SUBSCRIPTION?
IS IT FREE TO JOIN/CANCEL?
HOW DO I CREATE A CUSTOMER ACCOUNT?
WHAT IF I CAN'T LOG INTO MY ACCOUNT?
What can I expect in my BootayBag?
Does BootayBag give back?
More questions?
Find answers on our FAQs page
Charity
Underwear is the most requested and least donated clothing item at women’s shelters. We continue to partner with amazing charities to donate thousands of pairs to women in need on behalf of all of you.
Our community
