How it works
Forget underwear shopping IRL.
Say hello to the answer to all your underwear problems.
Cute undies, every month.
Undies you want AND need
in your drawer.
Access to super-limited, new styles monthly, only available to members.
Build Your BootayBag
Choose your bagWe release 4 totally new styles every month! Start by choosing how many you'd like to receive. You can skip, cancel, or swap styles easily in your customer portal!
You selected the pair bag.
Choose your sizeDon't worry, you can change your size as needed in your customer portal.
Choose your styleChoose your style of undies. You can change this monthly based on your preference!
Grab one of our favorite bralettes
This is a one-time purchase added on this month's bag. This charge will not auto-renew with your subscription.
Placing your first bag order enters you into a monthly subscription starting on the 15th of the following month for a charge.
Monthly Recurring Charge
One time purchase
We’ve got you covered in more ways than one. Wrong size? No problem. Lost package? Got you girl. We’ll replace any undies you aren’t loving.
We want you to ask questions
It’s simple! Follow the steps below to get started:
1. Select your subscription type: 1-pair, 2-pair, or 4-pair.
2. Select your style preference (only for 1-pair and 2-pair subscriptions)
3. Select your size (x-small, small, medium, large, x-large)
4. (optional) Add a bralette to your order
5. Enter the address you with to ship to as well as your billing information
6. Wait for your BootayBag to arrive!
There are a few things you should know, though.
All changes must be made on or before the 14th of the month.
All FIRST order changes must be completed by the BootayBag team. Please shoot us an email if you have a first order change request.
Style and Size changes for prepaid subscriptions (3 month, 6 month or 1 year) must be made through the BootayBag team.
You can reach Customer Care at firstname.lastname@example.org
Yes, it is completely free to join and cancel! We hate to see you go but you are always welcome to cancel your subscription any time before the 14th of the current month.
In order to create a customer account, please select " Log In" or the Person Icon from our homepage and then select "Create Account" on the left hand side. This will allow you to skip months, change your credit card information, update your address, and adjust your size and style preference.
For a shortcut, please use this link: https://bootaybag.myshopify.com/account/login
It is likely that upon first subscribing with BootayBag, you checked out as a "guest" instead of creating an account. To log in, you will need to associate your guest subscription with an account. To do so, please see "How do I create a customer account?" or, use the link:
Please use the same email address used when originally subscribing.
You can expect to get one, two, or four pairs of undies based on your subscription and style preference of Mix it Up (combination), Never Thong or Always Thong. If you choose to receive all four pairs each month you will get both, the Never Thong and Always Thong bag. If you choose to receive the Matching Set you will get the monthly featured bralette along with one matching pair of undies. You can see previews of the month’s undies on Instagram, Facebook and our website.
Here at BootayBag we take pride in our charitable donations and love to spread the undie love! Did you know underwear is the most requested and least donated clothing item at women’s shelters? We’ve partnered with The Undies Project, Period Kits, and other local organizations to donate thousands of pairs to women in need on behalf of all of you. We can’t thank you enough!
Find answers on our FAQs page
A love letter from Elly + the amazing women behind the brand
BootayBag is a passion project by real women (for real women) who hate digging through mall sale bins for their undies.
The idea behind the brand was to fix the lack of affordability and convenience in the underwear shopping process. You know, that ‘real life shit’ us women shouldn’t have to deal with. The point here is: We get you. We ARE you. We are building and growing a brand that is for YOU.
In addition to providing your monthly treat, we’ve built a safe space on social media where we hope you’ll engage with us and each other! We want to hear from you! Don’t be afraid to use this space to not only vote and give feedback on your favorite styles and more, but to lift each other up and feel empowered to ‘shake what your mama gave ya’! We have an ‘absolutely not’ policy towards hate or shaming in any way.
We’re so lucky to have such a strong community of women behind the brand! We’re talking about all you babes following and supporting us, and also our all (and small) female team!
We hope our monthly brown bag reminds you that WE SEE YOU and you deserve to treat yourself. Thank you for believing in us. We can’t wait to continue this journey together and show you what’s coming!