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Slide out of those old undies for$10/MONTH

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How It Works

Build your bag
Build your bag It’s simple - choose your size and style preferences and we’ll do the rest! Get your fave undies shipped free to your door every month!
Make it yours
Make it yours We make it easy for you to skip, change, and add more to your monthly bag in your customer portal. Trust us, you’ll want to add more!
Keep up with us
Keep up with us Unlike other subscriptions, it’s never a surprise! Follow us on Instagram for an exclusive look into your monthly bag. We’ll also treat you to some BTS you don’t want to miss!

Cute undies, every month. Laundry, who??

Score new undies each month to keep things fresh!

Underwear shopping is no longer a pain in the butt.

Forget underwear shopping IRL.

Say hello to the answer to all your underwear problems.

Undies you want AND need in your drawer.

Everyday options that still manage to be cute and trendy!

A fun treat that you’ll both enjoy month after month!

Get Started

The Tank Wiped Us Out!

Enter your email to be notified when we're back in stock!

    Choose Your Size

    Need help figuring out what size to choose? Check out our sizing guide here.

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    Choose Your Style

    Choose your style for your monthly bag. Don’t worry, we make it easy for you to switch styles monthly in your member portal.

    Always Thong Thong Style Always Thong

    Click to be notified when we are back in stock.

    Never Thong Cheeky Style Never Thong

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    Mix It Up Thong + Cheeky Styles Mix It Up

    Click to be notified when we are back in stock.

    All 4 Pairs All 4 pairs

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    Choose Your Bag

    Every month, we release 4 totally new styles. Choose how many you want in your bag and we’ll deliver your fave undies free to your door every month.

    MostPopular
    2 Pair

    Includes 2 Undies

    $15/Month

    1 Pair

    Includes 1 Undie

    $10/Month

    4 Pairs

    Includes 4 Undies

    $20/Month

    You selected the pair bag.

    GRAB ONE OF OUR FAVE ADD-ONS!

    Add more to your first bag with these exclusive member add-ons!

    *The Kara Bralette - Green
    $ 18.00

    Select Size: Size Chart

    Added to your bag.

    *The Kara Bralette - Black
    $ 18.00

    Select Size: Size Chart

    Added to your bag.

    *The Carey Bralette
    $ 18.00

    Select Size: Size Chart

    Added to your bag.

    *Willow Cheeky
    $ 8.00

    Select Size: Size Chart

    Added to your bag.

    This is a one-time purchase added on this month's bag. This charge will not auto-renew with your subscription.

    Welcome to the club, babe Here Is a summary of your bag

    Summary

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    Add ons

    One time purchase

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    FREE

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    By clicking "Checkout" you are agreeing to our terms and conditions.

    Satisfaction Guaranteed

    Making sure you love your undies is always our top priority! While we don’t accept returns due to the intimate nature of our product, we’ll work with you to either refund or exchange when requested.

    Member Perks

    ACCESS TO SUPER-LIMITED, NEW STYLES MONTHLY, ONLY AVAILABLE TO MEMBERS.

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    Exclusive member pricing on everything we make.

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    Your monthly undies ship free within the US, right to your door.

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    Earn points for every dollar spent to redeem for worthy rewards!

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    No strings attached. Swap styles, skip a month or cancel any time.

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    Past Bags

    July 21 Never Thong Bag
    July 21 Henery Set
    June 21 Mix It Up
    June 21 Nicolette Bralette
    May Novah Set
    April Mix it Up
    May Frankie Set
    March
    April Set
    Bella Bralette
    March
    February
    January
    December
    November
    October
    December
    September
    April
    July
    August
    June
    May
    March
    February
    January
    November
    October
    September
    July
    August
    June
    May
    February
    January
    April
    March

    What our babes are saying

    LOVE Bootaybag!

    “LOVE BootayBag! The undies are so cute, and great quality…So far no complaints!”

    Total gamechanger!

    “BootayBag has totally changed how I feel about underwear - I’ve learned that with the right pair, they can make you feel as confident as a good outfit can!”

    Amazing Fit

    "I am so excited for my next month to get here! These underwear fit so SO GOOD👌"

    UNDIE PERFECTION

    "THESE MONTHLY UNDIES ABSOLUTE PERFECTION. I’ve been subscribed to you guys for years it’s literally my favorite time of the month and every month you guys KNOCK it out of the park. So so so so happy."
    SEE ALL REVIEWS

    On the Gram

    Ellys Letter

    A love letter from Elly

    BootayBag is a passion project by real women (for real women) who hate digging through mall sale bins for their undies.

    The idea behind the brand was to fix the lack of affordability and convenience in the underwear shopping process. You know, that ‘real life shit’ us women shouldn’t have to deal with. The point here is: We get you. We ARE you. We are building and growing a brand that is for YOU.

    In addition to providing your monthly treat, we’ve built a safe space on social media where we hope you’ll engage with us and each other! We want to hear from you! Don’t be afraid to use this space to not only vote and give feedback on your favorite styles and more, but to lift each other up and feel empowered to ‘shake what your mama gave ya’! We have an ‘absolutely not’ policy towards hate or shaming in any way.

    We’re so lucky to have such a strong community of women behind the brand! We’re talking about all you babes following and supporting us, and also our all (and small) female team!

    We hope our monthly brown bag reminds you that WE SEE YOU and you deserve to treat yourself. Thank you for believing in us. We can’t wait to continue this journey together and show you what’s coming!

    BootayBag is a passion project by real women (for real women) who hate digging through mall sale bins for their undies.

    The idea behind the brand was to fix the lack of affordability and convenience in the underwear shopping process. You know, that ‘real life shit’ us women shouldn’t have to deal with. The point here is: We get you. We ARE you. We are building and growing a brand that is for YOU.

    In addition to providing your monthly treat, we’ve built a safe space on social media where we hope you’ll engage with us and each other! We want to hear from you! Don’t be afraid to use this space to not only vote and give feedback on your favorite styles and more, but to lift each other up and feel empowered to ‘shake what your mama gave ya’! We have an ‘absolutely not’ policy towards hate or shaming in any way.

    We’re so lucky to have such a strong community of women behind the brand! We’re talking about all you babes following and supporting us, and also our all (and small) female team!

    We hope our monthly brown bag reminds you that WE SEE YOU and you deserve to treat yourself. Thank you for believing in us. We can’t wait to continue this journey together and show you what’s coming!

    Like what you see?

    Join today and never miss out again.

    Subscribe now
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    Frequently Asked Questions

    Text Us! Text BBHELP to 833-377-8140

    • What Size Should I Order?

      Our Happiness Guarantee has you covered if the sizing isn't quite right. Find more details in our FAQ below

    • Happiness Guarantee

      Did you know we have a Happiness Guarantee?

      Our products make us happy, and we want them to make you happy too! If you aren’t 100% satisfied with your order, we want to make it right. Whether that means a replacement or finding something new for you to love, we’ll always do our best to take care of our babes.

    • When Will I Receive my First Bag?

      After you've purchased your subscription, we will send you notification via email once your order has shipped. Orders purchased before our monthly processing date will go out with current subscription orders. Orders purchased after our monthly processing date will ship out in 3 business days.

      FYI, first time orders will only show in your Purchase History

    • How Do I Update my Subscription?

      You have the flexibility to customize your subscription based on your preferences each month.

      Want to try a new style or size? Need more undies this month? Click on the Subscription tab above, there, you'll see the option to Swap Style or Change Size.

    • General Shipping Info

      Starting in September, the monthly charge date will be the 5th instead of the 15th.

      After processing, we take 2-3 days to pack all orders. Once shipped, we will notify you via email and provide a tracking link. Most orders arrive within 10 days after being shipped.

    • How Can I Earn Rewards?

      Easy, babe!

      You can earn points by referring friends, making purchases or engaging with us on social media!

      Use your points to redeem for discounts, free undies & bralettes or other BB items (our socks are a member favorite!)

      Best part? We reward our babes for sticking with us by placing you in different "tiers" based on your total amount spent. Higher Tier = More Points Earned.

      Check out the Rewards Tab above to see how many points you have and to learn more!

    • Returns/Exchanges

      We want you to love your products from BootayBag. While we don't accept returns due to the intimate nature of our products, we have you covered with our Happiness Guarantee. Check out our FAQ on this to learn more.

      Please note. We want to get your order to you ASAP so once an order is placed it can not be cancelled.

    • What Will Come in my BootayBag?

      Each month we curate a new monthly collection that includes 2 thongs, 2 cheeky undies, and a handful of limited edition items (like our monthly featured bralette!).

      Each month we curate a new monthly collection that includes 2 thongs, 2 cheeky undies, and a handful of limited edition items (like our monthly featured bralette!).

      4 Pairs Subscription :
      (Best Value!) Features all 4 pairs
      2 Pairs Subscription:
      Available in Mix It Up, Never Thong and Always Thong
      1 Pair Subscription:
      Available in Never Thong and Always Thong

    Sneak Peek

    The August Collection

    Select between the different collection pieces below!

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    Lennon Bralette

    The Inspiration

    You loved her in January, and you will be just as obsessed with Lennon again! BB's twist on the classic triangle bralette just got an upgrade! We restocked her with a few adjustments so she is better than ever. We took all your feedback into consideration and carefully re-crafted her to perfection. Pair with her matching thong for your next date night!

    The Material

    Nylon, Spandex

    The Fit

    Lennon’s band is supportive but stretchy so it keeps the girls lifted- no underwire required! We added a little material around the bust to be more forgiving and flexible to your body, while still prioritizing support. This bralette features adjustable straps and a double hook + eye clasp. No padding? No problem. Her double lined, overlapping cups will keep the girls secure! Lennon is soft-to-the-touch, with a no-show material and a subtle stripe design. Her cotton feel interior makes this bralette so comfortable you won’t want to take it off!

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    Lennon Thong

    The Inspiration

    She’s everyone's favorite -- the most requested style in BB history is restocked and we are drooling over this color, like could she get more perfect? Oh wait, yes she can! We swapped out her straps for our new comfort focused flat fabric elastic. Same straps you experienced last month on our sweetest set yet The Henery Collection.

    The Material

    Nylon, Spandex

    The Fit

    Mid Rise

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    Nicolette Cheeky

    The Inspiration

    The Nicolette cheeky is a true BB classic. We know you love a fun pattern, so this month we are bringing her back in floral and pairing her with the Logan bralette. This pair together is a seamless dream with all the summer vibes. P. S you all are SO good about giving us feedback, and we give that love right back! Nicolette’s signature no-show with scalloped design gives your bootay all the lovin it deserves. We also gave her a facelift based on your feedback from our previous two drops this year, so don’t worry about changing sizes because we fixed that inner elastic band to stay put for all-day wear!

    The Material

    Nylon, Spandex

    The Fit

    Mid-Rise

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    Nicolette Thong

    The Inspiration

    BootayBabes beware: we’re mixing in so many unique patterns this month! Meet our new and spunky Nicolette pattern. This one might be our new fav here at BB HQ. It’s wild but still sweet which is our favorite summer treat! This is the ultimate workout undie -- she’s absolutely seamless, perfect for under those tight leggings. Plus her pattern adds the perfect amount of funk to your undie drawer!

    The Material

    Spandex, Nylon

    The Fit

    High Rise

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    Stevie Cheeky

    The Inspiration

    This summer we are getting WILD! We brought back everyone’s favorite cheeky and yes, we did in fact throw her in another exotic animal print! You know the drill on Stevie but just in case you’ve never had the pleasure of meeting her we will fill you in! She’s famous for her all-lace back paired with our signature soft no-show fabric front. She’s the textbook definition of “comfort meets sexy.” No-show front with a stay-in-place foldover band with a sheet, floral lace bootay* with scalloped hem.

    The Material

    Rayon, Spandex, Cotton

    The Fit

    Mid-rise

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    Logan Bralette

    The Inspiration

    It’s a restock month! We’re pumped to bring this OG back. We dropped her in June 2020 in red, this time we made her a deep lavender to match perfectly with our floral Nicolette cheeky this month. We added a little more material to the cups based on your feedback! We’ve ensured you can fully perform the bend and snap without losing a soldier. She’s sexy and secure!

    The Material

    Nylon, Spandex

    The Fit

    Wireless, Hook-and-Eye Closures, Adjustable Straps, No Padding

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    New Collection Coming Soon

    Stay tuned for our newest BootayBag collection!

    Countdown until launch

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    Want to be notified of monthly drops?

    Text BOOTAY to 833-227-8815
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    Tell Us What You Think

    Now that you’ve got those undies, we’d like to know how we did!

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